Cape Town — Reigning Miss South Africa Natasha Joubert, had an exciting announcement for her followers as she revealed she’s expanded her business empire.
Natasha annnounced on her social media page that she’s partnered with DJ Sbu’s’ MoFaya Energy Drink to create a new flavour called Berry Queen, which has now been produced.
“I cannot believe the 11th flavour will be our very own @mofaya_official Berry Queen!🩷 I went to the factory on Friday and the first batch has been produced and is currently making it’s way into stores! If you see one remember to share a picture with me! I CAN’T BELIEVE IT!!!”
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According to the Miss SA website, the contestants in the Miss SA competition appeared on the realuty show, Crown Chasers, where they had to create a flavour for a drink and develop a marketing strategy and business plan for it. Natasha won that epsiode and set her up nicely for her overall victory.
IOL reported that Natasha’s new drink is a sugar-free berry flavoured drink. Natasha worked closely with MoFaya to create the energy drink and the striking pink and gold can.
Natasha does have an eye for business as she is a BCom Marketing graduate who founded her own fashion brand in 2016 called Natalia Jefferys. It specialises in couture for special occasions like matric dances and weddings. Joubert runs the business with her mom, Ninette.
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Picture: Instagram/@natasha_joubert
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Compiled by Matthew Petersen
